24 June 2016

Sales Tactics With The Dressing Room & WIWT

Morning ladies today I thought it would be fun to talk sales shopping & to see if anyone has a particular practice they follow when dealing with the never ending emails & alerts pinging into your inbox informing you that sales mania has officially started?

This year I'm trying to be sensible & not get distracted by bargains that are tempting just because of their price (yup I think it's safe to say we've all been there haven't we?!!) but instead purchase a couple of investment pieces that because they're now in the sale have not only become obtainable but will add something special to my wardrobe & that I can also justify the cost of as I can sell a couple of similar pieces from my wardrobe that are similar but not by any means on a parr (this might just be my logic for justifying the odd purchase or two ;-0 but it kind of makes sense!).  

Because of the lack of summer this year I'm hoping this plan is going to be easier to adhere to.  As we've all no doubt invested in a lot of high street pieces in the hope that summer will arrive that have still yet to be worn.  So another H&M beauty no matter how stunning seems a little ridiculous when you've already got several pieces that are looking like they're only going to get an airing abroad if our British summer doesn't get a move on!

We all know that sales time means the opportunity to bag yourself a bargain & any true fashionista will love the knowledge that they've snagged a stunning item at a fraction of the cost.  So with this in mind it's the perfect time for looking further afield at brands you might not normally think of shopping at & to also start thinking ahead to next season for pieces you can wear in a couple on months.  Not to mention the holy grail items that can come out to play all year round.

One sale that is DEFINITELY worth checking out is The Dressing Room, an award winning boutique with an online presence that offers amazing brands with pieces that little bit different from your mainstream high street at affordable prices.  So seeing as their sale of 50% off all sale items starts tomorrow (although mark downs have already started!) it couldn't be a better time to take a peek!

I've been lucky enough to have a preview of their sale & I thought I'd share with you my top picks, which I've divided into two categories - summer classics that will last a lifetime & are not only timeless & chic but are also the perfect foundation for any summer wardrobe.  And secondly wardrobe staples that can be worn all year round with a few tweaks.

So let's start with summer classics.  I think you will agree that all of the below items are pieces that you would reach for year after year.  From a simple breton shift dress to a timeless white lace kaftan.  Plus the beauty of these pieces is that not only would they make the perfect capsule wardrobe they only need the simplest of accessories to complete your look - a simple straw panama, some statement flats & a straw basket & you really would be good to go.


Summer Classics, My Midlife Fashion, Summer Classics, The Dressing Room, St albans, Twist & Tango Annie Lace Dress, Great Plains Whistler Check Shirt, American Vintage likastreet boatneck dress, lily and lionel stella kaftan, lily and lionel lani leopard print maxi dress, blue pearl betty dress, reiko carly long sleeve playsuit, mercy delta anthenan pom pom silk scarf




Then moving onto wardrobe staples - think statement blouses for wearing both day or night that can be teamed with skinny jeans, leather effect leggings or cigarette pants.  Simply finish with heels & a clutch & you've got the perfect look for a night out with your other half or the girls.  

Plus who doesn't love a slogan knit jumper?!  Perfect for teaming under a biker jacket or tuxedo & this military denim shirt has just the right amount of detailing to justify purchasing.  As we all know that little bit of extra detailing can really transform an outfit & turn it from ordinary to extraordinary! 

Finally skinny combats are perfect for dressing up or down - team with a biker jacket & trainers for day or heels & a blazer for evening - all hardworking pieces you'll wonder how on earth you ever lived without.


Wardrobe Staples, My Midlife Fashion, Wardrobe classics, the dressing room st albans, custom made theodora blouse, mercy delta clevedon jumbo safari blouse, american vintage sila valley long sleeve shirt, maison scotch preppy pullover, twist and tango lexi trouser, frame denim le military shirt




Having previously worked with The Dressing Room they recently got in touch to see if I'd be interested in styling 3 sale pieces.  So being someone who loves the opportunity to play dress up I didn't hesitate in saying yes.

Most of us love a stripe or two & have no doubt got several slightly different styled breton tops hanging in our wardrobe but one thing I don't have is a classic stripe shift dress.  I'm wearing a S in the dress, which like a breton top can easily be styled many ways - team with an oversized cardigan, biker jacket or denim jacket on cooler days or for warmer days simply pair with a panama & straw basket with ballet pumps or trainers.


My Midlife Fashion, The Dressing Room St Albans, American Vintage Breton dress, h and m straw panama, steve madden sandals, wicker shopping basket


Panama - H&M, similar here
Sandals - Steve Madden
Basket - Bought in Majorca, similar here


The next item I chose to style was this check cross over top, which is made of the softest fabric &  has a lovely weight to it.  Again a multi purpose top that can be dressed down with boyfriend jeans & trainers or styled up like I have below.


My Midlife Fashion, The Dressing Room St Albans, Great Plains check crossover top, boden soft suede clutch, zara tie up heels, zara cigarette pants


Cigarette Pants - Zara, similar here
Sandals - Zara, similar here
Bag - Boden


And finally for my outfit for today I just couldn't resist styling these combat trousers - a great all year item for any wardrobe as they're a lovely thick cotton that means they'll be perfect layered with a thick knit for winter.  I just couldn't decide whether to style them up or down but in the end decided to go with a mix between the two.


My Midlife Fashion, The Dressing Room St Albans, Marks and Spener lace trim camisole, zara leather biker jacket, next leopard print court shoes, black combat slim fit trousers


Camisole - Marks & Spencer
Court Shoes - Next
Biker Jacket - Zara


All Black, My Midlife fashion, Shop My Style, michael kors snake print court shoes, john lewis betsy leather biker jacket, marks and spencer limited edition lace trim camisole, the dressing room twist and tango lexi trouser


Court Shoes - Michael Kors £115
Biker Jacket - John Lewis £199


So ladies what do you think?  Are you in agreement with my sales rules this season or are you opting for a different tack?  If so what are the rules you intend to follow.  I'd love to hear if you have any fail safe rules that keep you on the straight & narrow not to mention what's got you clicking the button.  With the appalling weather we've had so far this season there's no doubt going to be some great bargains out there tempting us to stray.

Talking of which if I've featured anything you like above remember that sizes are limited & going to be flying out.  You can see all the other pieces to have been reduced by 50% by clicking here as well as Deryane's top 10 picks here.

Happy Friday & happy shopping - what more could you want with your Friday cheeky glass of vino?! ;-)

See you in the morning.

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2 comments:

  1. Great picks Jane and I agree with you about going for classic pieces which last. I often get distracted by low prices too but am holding off buying anything new at the moment, although I may just check out The Dressing Room!

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    1. Thanks Sally well that's my plan this time round so fingers crossed I stick to it! I'd definitely recomment checking out the Dressing Room's sale as there's some real bargains & with all sales items being reduced by 50% there's lots to tempt ;-)
      Jane xx

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